HF Sinclair and UPOP Launch Green Trail Fuels Venture in Southwest

The partnership combines HF Sinclair’s refining capabilities with UPOP’s operational expertise in the convenience store sector. Under the terms of the agreement, HF Sinclair will maintain a 50% non-operating economic interest in the venture, focusing on the supply side of the business while delegating management to its partner.

Operational Synergy and Logistics

HF Sinclair is tasked with providing fuel directly from its nearby regional refineries, ensuring a consistent supply for the 30 retail sites included in the deal. Meanwhile, UPOP Holdings—a holding company focused on convenience and retail services—will take over day-to-day operations at the storefront level, utilizing its specialized management to drive growth for the Sinclair brand.

The companies expect the joint venture to generate significant logistics synergies by leveraging HF Sinclair’s established refining network. This strategic move allows the refiner to expand its retail footprint in the Southwestern United States through a streamlined model that integrates production and point-of-sale operations.